For too long, PR has been vague, opaque, and well...just plain fluffy. We say enough - it's time to end the fluff and show the world how PR can have a real, lasting impact on B2B sales. 

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    The buyer’s journey: the impact of earned media

    The Power of Earned Media on the B2B Sales Cycle Part 1: Increasing Leads

    5 tips for top-level B2B tech PR in Spain

    The Power of Purpose, Profit & Permission. Is this the best a brand can get?

    B2B PR as a sales tool

    Breakfast of Champions: The Power of Purpose

    We declare war!

    Adjacking: The companies piggy-backing the John Lewis’ Christmas ad success

    Owning Opportunities: Media training and interview prowess

    New office, with a new look coming soon!

    Five Types of People at Lovebox

    Does PR lead to sales for B2B companies?

    Which UK B2B Tech Journalist should you be talking to?

    Successful news-jacking leads to coverage

    Is Your B2B brand brave enough to lean in?

    Is there such a thing as bad publicity?


    Voice search, B2B PR and Inbound....

    Shout out for B2B PR

    Is print dead? What impact could this have on  B2B media landscape?

    #IWD2018 – What does it take for brands to get it right?

    Progress, but not enough. We need more women in technology roles!

    Caution! Your ads may damage your brand

    The fearless B2B marketer or time to stop and think?

    UK investigative journalism is on the rise again – what does this mean for PRs?

    With trust in social on a sharp decline Davos could see tech giants under more pressure than ever

    CES unveils a more connected future, but is it still relevant to actual innovation?

    Expert social media content creation drives B2B lead generation

    3 steps to using marketing analytics to generate B2B tech leads

    What’s your opinion on thought leadership?

    How to combat Fake News

    Successful B2B digital evolution requires expert help from outside

    Winner in annual innovative tech survey driven by tech PR

    How B2B brands can make sure their content marketing hits the mark

    Get the digital sales process right and grow B2B lead generation

    B2B lead generation is driven from the top

    B2B tech brands struggle with digital sales – but this can be turned around

    Driving product sales with a content marketing agency

    Earned media helps B2B lead generation take off

    Outbound or inbound? Getting launch strategies right

    B2B research says collaboration is vital for success

    B2B brands need to overcome digital inertia to drive success

    How can B2B brands build trust?

    How to adapt to the increasing role of social in B2B tech buying

    What's missing from account based marketing for B2B brands?

    The importance of B2B Blogs for lead generation

    How can B2B brands get off-diary media coverage?

    It's National Coding Week

    How to prepare a B2B spokesperson for an interview

    Building relationships with B2B journalists

    How to measure B2B media coverage

    Editorial news hooks for the months ahead

    FT journalist, Jessica Twentyman, shares 3 top tips for compelling B2B content marketing

    Generating leads from Infosec

    The value of thought leadership in B2B technology brands

    How B2B brands can measure the true cost of Inbound Marketing

    Spotify turning a profit: will they or won't they?

    How technology brands can take advantage of inbound marketing

    What skills do technology marketers need to leverage the value of inbound marketing?

    A quandary for B2B technology marketers

    Smart Levi jackets, Internet Retailing Expo & curvy iPads...

    How will the Snoopers’ Charter affect your B2B tech business?

    'R' is for Relationships

    Does your Big Data CEO know what he can tweet?

    What can B2B Marketing learn from Super Bowl Ads?

    12 small years, two big changes - February Diary

    Creativity is the currency of 2017

    Are B2B marketers missing a trick in 2017?

    Brexit blues? Not a chance in London’s tech sector

    Celebrating the iconic iPhone at 10…

    Welcome to 2017...

    Who’s snooping on who? - January Diary

    Trump wants to talk big data with you

    B2B PR, Over the pond and beyond

    Christmas is judgement day for virtual reality - December Diary

    The role of big data in democracy today

    The Economist – Not for finance sake!

    Social Politics - @HillaryClinton VS @realDonaldTrump

    Great Champs Cake Off

    Predicting the US election - November Diary

    Telling your story

    Smartphones for Syrians

    Tech girls… have got swag - October Diary

    Managing your internal PR team

    Hyper-convergence – what the hell is it?

    The shifting sands of the B2B tech press landscape

    C-level executives opt for earned media & inbound marketing approach over paid advertising

    Know your analysts

    4 data security story angles for B2B PR managers to keep an eye on

    What is earned, owned & paid media?

    Are numbers killing words?

    How to nail a customer media interview

    The pressure to deliver more B2B Leads...

    Truth is the latest technological disruption

    How can B2B marketers manage brand reputation when disrupting an industry?

    4 tips for setting up a B2B tech blog

    What should B2B marketers do post Brexit?

    5 tips for news hi-jacking that doesn’t involve floating things down the Thames

    Is your content marketing strategy still pulling in leads?

    Using social media and content marketing to accelerate B2B lead generation

    Blogs I love as a B2B marketer

    3 things cutting my own hair taught me about B2B marketing

    How to nail a winning B2B award submission

    Before you hit ‘post’:  5 tips for creating engaging content on social

    The power of video in B2B customer case studies

    3 things B2B tech PR professionals and marketers can learn from Beyonce

    Queen and Cameron say the wrong thing. What should B2B PRs do when spokespeople put their foot in it?

    PR tips for start-ups

    My first week as a Champion intern

    What is it about ‘innovation’ and B2B Marketers?

    Acknowledging our inbound marketing achievements with a big gold medal

    Why a back to basics approach works best for B2B brands on social media

    "A high-res image, please?" - why a picture can be worth more than a thousand words in tech PR

    Apparently, “marketers are flexing muscles and growing businesses”

    Gems B2B specialists can steal from B2C marketers

    Getting the basics right...

    The value of broadcast for B2B tech brands

    How to create a compelling B2B customer case study

    10 reasons to sack B2B Marketers telling you to be disruptive

    What B2B marketers need to know about the Brexit debate

    Why are B2B marketers still dragging their feet when it comes to digital?

    The value of inbound over outbound marketing

    Good news for US B2B Brands looking to invest in the UK

    5 communications tips for handling a business crisis

    Big Bang Data at Somerset House

    How to secure a CEO appearance on CNBC International

    The value of PR beyond media coverage

    Supporting women in tech

    Champion has breakfast with City A.M.

    The B2B tech agenda: data protection and privacy

    Have you got what it takes to be a Champion?

    B2B tech news of the future

    Top 6 B2B tech news stories in 2016

    Top B2B tech stories of 2015: the year in review in B2B PR

    Is the press release dead?

    Is your spokesperson scared of Trump?

    Feeling festive at the annual TechJPR Christmas drinks

    When a B2B tech interview goes well

    Is feeding your CEO to the media pack ever the right PR strategy?

    #PRCATech debating the future of tech journalism: a blow-by-blow

    Black Friday from a B2B PR agency's perspective

    I hope you're well....and other B2B PR hazards

    B2B tech stories that caught my eye this week

    4 topics we would be on if we were doing your B2B PR this week...

    Should your B2B PR agency be generating B2B leads?

    Dublin Web Summit: B2B PR meets global B2B tech brands

    Upcoming UK B2B Tech Awards: November 2015

    UK B2B Tech Industry Awards Tracker

    The value of podcasting for B2B marketing departments

    Your B2B PR Agency should talk to you about DeNiro

    Tips for generating more qualified B2B leads for your sales team

    6 B2B crisis management takeaways from Jeremy Corbyn’s refusal to sing

    Why language is key in the B2B inbound marketing mix

    10 signs that B2B inbound marketing is right for you

    5 online tools to boost your B2B inbound marketing

    5 stats to help sell your CEO on inbound marketing and PR

    4 UK PR risks that US execs and CMOs should avoid

    The 5-step Credibility Checklist for B2B inbound marketing

    Is your B2B inbound marketing strategy integrating PR effectively?

    5 PR tips for B2B marketers working with brand spokespeople

    Tips for B2B tech brands marketing a revolutionary USP

    Getting your CEO to value marketing: the CMO's challenge

    Is your B2B marketing department fit for purpose?

    5 factors worth knowing when conducting B2B tech PR in the US

    B2B PR: Piggybacking Budget 2015, Grexit and Windows 10 news agenda

    4 factors about UK tech that B2B marketers should know

    5 things B2B marketers should know about business in Spain

    Germany: 5 facts B2B marketers and PRs need to know

    Top 10 UK Tech Journalists for every B2B PR

    Analyst relations, inbound marketing and B2B PR

    6 tips for B2B Marketers starting up PR in Spain

    What does H2 2015 offer B2B marketers?

    Top 10 UK tech analysts that every B2B PR needs to know

    Five tips for B2B Marketers initiating PR in France

    PR tips for global B2B tech brands operating in Germany

    How do B2B marketers achieve success? 5 expert insights

    Tips to help UK B2B tech brands engage US media

    3 time-saving tips for B2B inbound marketing and PR

    Generating and measuring earned media - B2B PR insights

    Breakfast with Champions: The Economist talks B2B PR

    3 steps for using inbound marketing to drive B2B lead generation

    8 factors making B2B public relations in London the best in the world

    Owned vs. earned media: the B2B brand journalism debate

    Good news for b2b marketers: Google loves PR!

    5 Great Tools for B2B Public Relations and B2B Inbound Marketing

    Breakfast with The Economist's Adrian Wooldridge for b2b brands

    How to Build a Global B2B Inbound Marketing and PR Operation

    Part 2: b2b inbound marketing and PR stats to share with your boss

    5 b2b inbound marketing and PR statistics to share with your boss

    Five ways podcasting can bolster your b2b inbound marketing strategy

    What can B2B marketers learn from Alastair Campbell?

    Language – The unsung hero of the b2b inbound marketing mix

    The Apple Watch and its impact on Inbound b2b marketing and PR

    Can PR improve your B2B inbound marketing strategy?

    10 signs you should invest in inbound marketing for B2B brands

    Champion loves inbound marketing for B2B brands (and you should too)

    4 Hazards US Execs Should Avoid When Doing B2B PR in London

    Inbound marketing for b2b brands: Credibility Checklist

    ‘Advertorial’ and the national press: the changing media dynamic

    The business of romance: making the most of Valentine's Day

    How Digital Body Language Predicted a Pregnancy

    Succumbing to Vice

    Lord Tim Bell: What can we learn from a man like this?

    A Breakfast Fit For Champions

    Beluga Shmeluga

    Check out our Breakfast of Champions video!

    Breakfast with Biz

    7 habits of highly effective spokespeople

    Champion meets The Guardian's Jemima Kiss

    Client testimonial: PEER 1 Hosting

    Client Testimonial: Buffalo Technology