For too long, PR has been vague, opaque, and well...just plain fluffy. We say enough - it's time to end the fluff and show the world how PR can have a real, lasting impact on B2B sales. 

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    Is there such a thing as bad publicity?

    by Phiil on 24-Apr-2018 17:13:12

     

    Another week, another person unwittingly falls foul of the internet mob.  This time an unfortunate executive from PR...

    Sorry....

    by Richard on 16-Apr-2018 13:47:00

    Saying sorry is a hard, complicated and important process that normally is only necessary at times of extreme stress....

    So after a lifetime in the public eye as the highest profile diplomat in the world, HRH has been caught on camera...

    Undoubtedly, PR crises can be hugely damaging for companies but, with a never-ending list of time-sensitive tasks,...