For too long, PR has been vague, opaque, and well...just plain fluffy. We say enough - it's time to end the fluff and show the world how PR can have a real, lasting impact on B2B sales. 

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    Thought leadership is one of those hot phrases that you’ve heard, but perhaps never fully understood.

    How to combat Fake News

    by Gabrielle Dunbar on 07-Dec-2017 08:00:00

    According to McKinsey B2B tech brands have more difficulty in successfully leveraging digital channels and generating B2B...

    In tales of yore the month of February marked the forward momentum of the seasonal procession hinting at the return of...

    January of 1920 was a significant month in history as it marked the formation of the League of Nations. Twenty six years...

    Trump wants to talk big data with you

    by Richard on 19-Dec-2016 12:54:52

    Big data  has a date with Trump

    How do you prepare your CEO for a meeting with President Elect Trump? That was the...

    B2B PR, Over the pond and beyond

    by Sophia Tupper on 02-Dec-2016 16:21:27

    Of course on a whole, there are many similarities when comparing B2B PR practices across countries. No matter how big,...

    Is December a pensive month given that there is fewer daylight hours this month in the northern hemisphere than in any...

    The chilly embrace of November is upon us. This might explain why hot-blooded Spaniards are more likely to tweet ‘Te amo’...

    Welcome to our diary. Each month we put together a list of events that might be of interest to B2B PR's. This can range...