For too long, PR has been vague, opaque, and well...just plain fluffy. We say enough - it's time to end the fluff and show the world how PR can have a real, lasting impact on B2B sales. 

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    We work in a global economy, but local insight is vital and can make a real difference in the sales process. We partner...

    This article was originally posted on Influene Online here:...

    B2B PR as a sales tool

    by Richard Cook on 13-Mar-2019 15:11:25

     

    We hosted the first Breakfast of Champions of 2019 this morning with special guest Andrew Cave, author of The Power of...

    People often question the return on investment of public relations and earned media. It is true, traditional PR can be...

    The word “newsjacking” may sound a little sinister – but in fact is a powerful tool that brands can utilise to elevate...

    Voice search, B2B PR and Inbound....

    by Champion on 29-Mar-2018 07:33:00

    Voice is coming: How will the ‘next great interface’ affect business?

    Amazon director Daren Gill recently called voice...

    Shout out for B2B PR

    by Alan Edwards on 23-Mar-2018 12:48:00

     

    Why B2B Marketers need their PR agency more than ever

    What a week!

    Facebook, a political data analysis company, and a...

    Pressure on consumer titles sees NME shut down after 66 years as sales of top 100 magazines drop by more than half in the...

     

    Two major news stories broken in the past month by a British national newspaper demonstrate how the comms industry must...